Your Trusted SaaS SEO Manager From Beginning
To End

Most people who just entered the SaaS world think that it is all about building a one-time product that guarantees lifelong revenue. Wish it was that simple! How do you connect with potential customers for your SaaS product? Or how you even boost sales and establish a sustainable business with an audience that might not have long good trust in you and your product? Here at Microters, we got your answers.

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Get Professional SaaS SEO Services

Not Your Typical Digital Marketing Agency!

Optimizing search engines for your SaaS product is no different from optimizing it for other purposes. In all cases, it aims to achieve the highest outreach by securing the highest rank in SERP (Search Engine Result Page). However, SaaS SEO extends beyond merely securing the first place in Google search. 

Microters focuses on driving sales-qualified leads (SQLs) and boosting monthly recurring revenue (MRR) with the most effective SEO strategies. Nearly 70% of the giant and renowned companies that use business apps today are based on SaaS. Therefore, indeed SaaS is one of the best scalable and sustainable businesses if maintained and conducted with developing and marketing expertise. SaaS products have now become mandatory packs full of tools for thousands of purposes for millions of entrepreneurs and enthusiasts across the world.

There are no other rocket sciences for achieving long-lasting growth in the SaaS business except these. If you still struggle despite trying all you can, let us shoulder your burden. At Microters, a team of professionals with years of experience stands ready to help you reach your goals with your SaaS product. Let’s explore why SaaS SEO transcends conventional SEO practices and how Microters excels in this regard.

Search engine optimization has almost the same target in every industry. However, depending on the type of content and execution, SEO strategies vary– meaning not all strategies are effective for all purposes. 

For instance, written content like blog posts demands SEO applications that might differ from those you need to perform for an Android app you developed recently. 

To understand the strategic difference between SaaS SEO and conventional SEO have a look at the following table: 

AspectsSaaS SEOConventional SEO
Target AudienceBusinesses and individuals seeking software solutions
Strategy:  Need to target and filter those audiences or companies who are looking for software solutions that match your service. 
It is important to note that reaching fewer potential prospects who need your service is more beneficial than having larger groups of random customers looking for different software services other than yours.  
General audience interested in various topics
Strategy: Need to target niche-specific audiences and try to reach as many as possible. 
Keyword ResearchSoftware features, functionalities, problem solutions
Strategy: The researcher must have keen insight into the product and a good command of all the related terms to understand the search intent of the targeted audiences. 
Organic keyword research is more important than the tool-based keyword research strategy in this case.   
Varied depending on content or product
Strategy: Both organic and tool-based research strategies will be effective. 
Content StrategyEducational content about software benefits and usage
Strategy: Businesses or individuals tend to look for advanced solutions as most of them are already well-acknowledged about the basics. 
Therefore while developing a content strategy it is beneficial to avoid providing common information and basic functionalities. 
Rather, convincing the targeted audiences by describing all the core features and explaining how this product serves the purpose of offering all the advanced options will make the content compelling.  
Diverse content types tailored to audience interests
Strategy: Since the audience level often remains unspecified, content should include all kinds of basic to advanced info. 
Link BuildingAcquisition from industry sites, directories, reviews, certification, recommendations 
Strategy: Link building for SAAS products has a distinctive difference from conventional link building practice in terms of link source and link types. Besides getting links from authority sites and renowned research papers and newspapers it is important to gather acquisition from industry sites, recommendations, and certification. 
Trustpilot, haro, and newspaper
Anchoring, tags, and internal links
Strategy: Getting links through guest posts, inbound and outbound, and all other commonly practiced strategies will be effective. 
Conversion OptimizationFocused on converting visitors into trial or paying users
Strategy: Offer the audience free trials initially.  Keep varieties while designing packages and offer multiple subscription tenors ( Quarterly /Monthly, Half Yearly / Yearly, etc.) 
Focused on desired actions (e.g., purchases, signups)
Strategy: Easy signup, registration, and links for purchase may help make decisions promptly.  
ExamplesBlog posts about software features, case studiesArticles, product descriptions, and videos

Our Industry Specializations

Law Firms
Health Professionals
Medical Professionals
IT Professionals
Transport Companies
Construction Firms
Accounting Firms
Software Firms

Here’s What You
Get with Microters

Let’s start with some shocking news: 92% of startup SaaS businesses have struggled in vain and been nipped in the bud over the last three years. This huge percentage of failure shown here is for a good reason, however. The proper costing plan and distribution of investment will come first if you want to dig it down initially.

Microters, for that reason, knows what to take into account and is strongly determined to grow your SaaS business at your desired level. Now let’s know what we offer and why you hardly can find any in our standard in the market!

Bring Traffic that Converts

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Most SaaS startups use common and conventional SEO funnels when it comes to marketing their products to the masses. But eventually, they have to shut down as all the SEO they’ve done resulted in almost no outcome. Microters recognizes that SaaS SEO is fundamentally different from conventional SEO and when the appropriate techniques are applied, your website traffic is bound to convert into paying customers.

Enhanced Customer Engagement

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Customer satisfaction and user experience is key to the success of any SaaS business. While SEO may not have much to do with the actual product itself, make sure your product reaches the highest number of potential customers motivating them to take action as quickly as possible. Not only do customers return, but they also bring their friends, contributing to the overall success of your brand.

Build a Positive Brand Image

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Almost every startup has its initial target to build a good SaaS without having any marketing plan. After realizing this fact most of them on the other hand start to invest more in marketing which is almost 80%-120% of their revenue but still fail to confirm the stability. We help you achieve that goal in the most sustainable way with effective SEO strategies.

Competitive audience analysis
Customer surveys and interviews
Developing buyer persona
Competitor keyword research
User intent research
Long-tail keyword identification
Customer journey mapping
Landing page optimization
Content promotion & branding
Industry directory submissions
Review submissions
Influencer & social media outreach
Call to action (CTA) optimization
User form optimization
Live chat & email marketing integration

Why Invest in SaaS SEO?

SaaS SEO is fundamentally different from traditional SEO. It’s not just about developing a SaaS tool and making it available for your audience; you must know the prospects and the challenges of the industry too.

Organic SEO Traffic With Our Professional SEO Services

Note: The screenshot is from a real project of ours, and we can confirm it during a video call. and Stat source credit: Ahref, Google, hubspot

SaaS applications make up 70% of total company software use, with a projected increase to 85% by 2025.
The SaaS industry is set to grow by over 2x by 2025, both in the US and European markets.
ArSaaS tools contribute nearly 30% of public cloud end-user spending worldwide.
94% of IT executives think managing SaaS manually leads to poor decision-making about SaaS spending.
92% of startup SaaS businesses have struggled in vain and been nipped in the bud over the last three years.
The global Software as a Service (SaaS) market size is projected to grow from $273.55 billion in 2023 to $908.21 billion by 2030, at a CAGR of 18.7%.
Around 85% of business apps will be SaaS-based by 2025.
91% of businesses believe SaaS will help them adopt new technologies and boost their revenues.
5000+

Satisfied Clients

99%

Success Rate

91%

Satisfaction Rate

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Don’t just take our word for it. Discover why people consider us the cream of the crop in digital marketing. Our results speak louder than any claim we could make.

24 7 Customer Support
01

24/7 Customer Support Services

Get our professional support all day, every day! Whether it’s for a quick inquiry or a long discussion, our team is always available to answer your questions. And that applies to all services of Microters and our core affiliated services!

Fastest Turnaround
02

Get The Fastest Turnaround

Time is of the essence in the digital world where thousands of businesses constantly compete with one another. So, how do you beat time? Equipped with years of experience, our team of professionals is committed to providing the fastest turnaround times for our services. From designing SEO strategies to handing over the final results, Microters guarantees the fastest delivery in all aspects of our service delivery.

Real Time Transparent Reports
03

Get Real-Time Transparent Reports

Microters is highly committed when it comes to transparency. We believe in making the client a part of the process and sharing the fundamentals of the project. You’ll get real-time reports to track your campaign progress and monitor whether your expectations align with our efforts.

Free Consultancy from
04

Free Marketing Consultancy from Professionals

Our team of professionals believes that there are no shortcuts to success. And the best way to help a client reach the highest potential is through sharing their knowledge. That's why we offer a free marketing consultancy to all our clients. During this consultation, we'll note down your business goals, analyze its current status, and propose project plans that may help you unlock a breakthrough for your business.

Free Consultancy from Expert 1
05

We Deliver Results, Not Promises

Setting realistic goals is essential for any business, and Microters is dedicated to delivering tangible results based on the goals. First, we evaluate the project, its complexity, and budget among many other factors, and then develop data-driven strategies to bring the best results for your business. We understand that your digital marketing efforts are an investment, and we're committed to making sure that investment brings high ROI.

"The best part of working with Microters is that you get a complete package– beyond simply search engine optimization. Even if you're looking for SaaS tool development services, we have you covered. But let's first draw you a comprehensive project outline and set realistic outcomes for our SaaS SEO services.

  • Identifying target audience
  • Understand the SaaS product
  • Set SMART realistic goals
  • Allocating budget & resources
  • Assigning a dedicated team
  • Finalize project outline

"SaaS products thrive for customers. Microters believes that understanding user psychology and their needs is the key to the success of any SaaS tool. Our SEO team collaborates with our software development team to identify the key features of each product and brainstorm potential keywords only highly motivated customers would use as search terms.

  • Analyze user behavior
  • Discover relevant keywords
  • Analyze keyword difficulty
  • Research long-tail keywords
  • Seasonal and trend-based keywords
  • Behavioral keyword targeting

"What’s the point in writing sales copies if they don’t bring conversions? Our in-house writing team has years of experience in crafting content that sells, from writing service pages and blog posts to designing visuals that grab customer's attention in a flash. We believe only adding real value through content by providing facts and in-depth analysis can drive potential customers to your services.

  • Social media promotion
  • Graphics and video content
  • Creating sales copies & blog
  • Link Building & backlinks
  • Get HARO backlinks
  • Influencer collaborations

"While traditional SEO works to improve search engine visibility, SaaS SEO focuses more on reaching a target audience that is actively looking for different types of software solutions. So this particular type of SEO calls for more focused and proven strategies that can eventually lead to conversions. From user-friendly web interfaces to genuine and optimized visuals, on-page SEO can be a game changer for SaaS businesses.

  • Write unique service pages
  • Use high-quality product images
  • Image and video optimization
  • UX optimization and branding
  • Structured internal linking
  • Optimize page loading speed

"Whether your potential customers convert to your services depends on a lot of factors apart from your service features. Technical SEO is the part of search engine optimization that's not visible to your customer's eye. But this ensures users visiting your website get the best experience across multiple devices as we all the search engines can crawl your website better.

  • Fix broken links
  • Ensure mobile-friendliness
  • Technical site audit
  • Schema data markup
  • HTTPS security protocol
  • Updating robot.txt files

"Evaluation is a continuous process. And Microters makes sure to keep you updated with the ongoing performance of the website, what to improve, and how to improve it. From helping you develop the tool to making your project a success– we are ready to become a part of your whole business journey.

  • Regular website audit
  • Conversion rate optimization (CRO)
  • Monitor keyword performance
  • Backlink Monitoring
  • Blog and promotion strategy
  • Long-Term Planning

"Evaluation is a continuous process. And Microters makes sure to keep you updated with the ongoing performance of the website, what to improve, and how to improve it. From helping you develop the tool to making your project a success– we are ready to become a part of your whole business journey.

  • Regular website audit
  • Conversion rate optimization (CRO)
  • Monitor keyword performance
  • Backlink Monitoring
  • Blog and promotion strategy
  • Long-Term Planning

"Evaluation is a continuous process. And Microters makes sure to keep you updated with the ongoing performance of the website, what to improve, and how to improve it. From helping you develop the tool to making your project a success– we are ready to become a part of your whole business journey.

  • Regular website audit
  • Conversion rate optimization (CRO)
  • Monitor keyword performance
  • Backlink Monitoring
  • Blog and promotion strategy
  • Long-Term Planning
Professional SEO Services
Monthly SEO Services
eCommerce SEO Services
SaaS SEO Services
Healthcare SEO Services
Shopify SEO Services
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Professional SEO Services
Monthly SEO Services
eCommerce SEO Services
SaaS SEO Services
Healthcare SEO Services
Shopify SEO Services
Professional SEO Services
Monthly SEO Services
eCommerce SEO Services

Local Laptop Business Zero to 225K Monthly Organic Traffic!

Local Laptop Business Zero to 225K Monthly Organic Traffic 2
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Client Review

Microters' expertise boosted our local laptop business to 225K monthly organic traffic, with a significant 40K increase in just months. We are extremely pleased with the results!

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Project Details

From zero to 225K organic local traffic. We helped a local laptop sales and repair company rank on Google with keyword optimization, quality backlinks, and technical SEO. Within months, they saw a boost of 40K organic traffic per month.

Boost Shopify Store €800 To €325K With 1.3 Million Organic Traffic

Boost Shopify Store E800 To E325K With 1.3 Million Organic Traffic
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Client Review

I'm truly impressed with the outcome. My Shopify store's sales saw a remarkable increase from €800 To €325K, thanks to their exceptional work. Their team is reliable and professional, and they delivered exactly as promised. I'm delighted with the results and would recommend their services to anyone seeking online business growth!

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Project Details

In this Shopify SEO case study, we helped a Shopify store increase sales from €800 To €325K by attracting 1.3 million visitors and getting 48,000 orders within just 6 months. We did this by publishing lots of helpful articles and getting other websites to mention and link to our client's store. If you want to do the same for your Shopify store, just get in touch with us. We'd love to help you too!

DOPPCALL: Pay Per Call Advertising Platform

DOPPCALL Software Develop 1
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Client Review

Working with Microters has been an absolute pleasure. Their expertise in software development is evident in the exceptional solutions they've provided for our business. Their team's dedication to delivering high-quality, user-friendly software is commendable.

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Project Overview

We developed a versatile system where users can effortlessly sign up as publishers or advertisers. Super admins and managers can oversee all activities from their admin dashboard, including adjusting publisher payments and enabling publishers to request activation of offers for promotion and earnings.

AI Auto Blogging One Click Articles Generate

ai auto blogging saas product
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Client Review

I'm delighted with the results. By publishing 30,000 AI-optimized articles on our WordPress site, we attracted an impressive 1.2 million in traffic. Even more exciting, we successfully sold the site to MotionInvest for $22,000. This project proves that smart content and SEO can lead to incredible success in the digital world.

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Project Details

In this project, we published 30,000 AI-optimized articles on our WordPress site. This effort resulted in a whopping 1.2 million in traffic. Eventually, Client successfully sold the site to MotionInvest for $22,000. It's proof that strategic content and SEO can yield incredible results in the digital world.

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Client Review

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Project Details

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Client Review

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Project Details

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30K SEO Optimized AI Articles and 1.2 million Organic Traffic Within 8 Months

ai auto blogging case study 1
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Client Review

As the project owner, I'm delighted with the results. By publishing 30,000 AI-optimized articles on our WordPress site, we attracted an impressive 1.2 million in traffic. Even more exciting, we successfully sold the site to MotionInvest for $22,000. This project proves that smart content and SEO can lead to incredible success in the digital world

Group

Project Details

In this project, we published 30,000 AI-optimized articles on our WordPress site. This effort resulted in a whopping 1.2 million in traffic. Eventually, we successfully sold the site to MotionInvest for $22,000. It's proof that strategic content and SEO can yield incredible results in the digital world.

Boost Shopify Store €800 To €325K With 1.3 Million Organic Traffic

shopify SEO 1
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Client Review

I'm truly impressed with the outcome. My Shopify store's sales saw a remarkable increase from €800 To €325K, thanks to their exceptional work. Their team is reliable and professional, and they delivered exactly as promised. I'm delighted with the results and would recommend their services to anyone seeking online business growth!

Group

Project Details

In this Shopify SEO case study, we helped a Shopify store increase sales from €800 To €325K by attracting 1.3 million visitors and getting 48,000 orders within just 6 months. We did this by publishing lots of helpful articles and getting other websites to mention and link to our client's store. If you want to do the same for your Shopify store, just get in touch with us. We'd love to help you too!

From zero, we have achieved 1.14 million daily traffic

From zero we have achieved 1.14 million daily traffic
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Client Review

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Project Details

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From zero, we have reached 224k daily traffic

From zero we have reached 224k daily traffic
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Client Review

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Project Details

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Let’s Discuss!

Ready to kick start your new SaaS product? Before we get started, let's set some realistic expectations for what you can get from our SaaS SEO services from day one.

Month 1

The first month is all about laying the groundwork and understanding your business. During this time, we-

Perform Keyword Research
Understand Your Target Audience
Understand Your SaaS Tool
Analyze Competitor Businesses
Optimize Site Structure
Develop Effective SEO Strategy
Design Effective Branding Strategy

Month 2-3

This is when you start seeing visible outcomes of the background work. During this time, we-

Create Helpful Blog & Visuals
Implement On-Page SEO
Optimize Landing Pages
Utilize Internal Linking
Improve Site Speed
Mobile Responsiveness
Optimize Page Headers & Meta Tags

Month 5-6

This is a crucial time to keep your traffic and conversion steady. What you can expect includes-

Implement Technical SEO
Schema Markup
Fresh batches of blog content
XML Sitemap & Robots.txt
HTTPS and Security
Fix Crawl Errors
Enhance On-Site SEO

Month 6+

Almost half a year later, now is when all your investments start to pay off and you start getting consistent results.

Develop New and User-Generated Content
Create and Optimize Helpful Content
Implement Local & Off-Site SEO
Build High-Quality Backlinks
Analyze Traffic and Conversions
Better brand recognition
Monitor and Measure Performance

Is your business growth stuck all of a sudden, or are you planning to start a new one? At Microters, we are a team of professionals combined with expertise in diverse digital fields that always bring breakthroughs and are ready to take your business forward with innovative solutions and strategic insights with our Professional SaaS SEO Services.

Testimonials from Our Clients

Not yet convinced? Take a moment to read what satisfied clients are saying about Microters and discover what sets us apart as one of the best digital marketing agencies providing SaaS SEO Services.

Michael Weinstein
Matt Price
David Foster

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